Posted on

the dress that broke the internet & other illusions

Unknown This a classic case of CURIOSITY & SHARING … THE DRESS DEBATE – I briefly picked this up on twitter last week but it resurfaced in class the other day so let’s take a look at what all the media attention & hype was about. Here is a timeline of the event from Mamamia From the dress designer from BuzzFeed Youtube Scientific Insights – with 1,134,475 hits From @JasonSilva from National Geographic’s Brain Games  on Color Perception He commented: via yahoo news “This is what we do on the show all the time,” Silva said. But he hopes the virality of #TheDress meme will spark a larger philosophical discussion about how humans measure reality — uncomfortable as it may be. “We need our illusions, we need to agree and have a consensus that the world makes sense, that we are experiencing the world in the same way as our peers in order to feel like we’re not alone, that we’re not crazy,” Silva said. This “consensus trance,” he said, is what “makes us able to work together as a society.” But in reality, each of us perceives the world completely differently. Usually, those differences are subtle enough that they don’t cause significant disagreements. As in, the green that I see is not the same as the green you see, but we both can agree on Kermit the Frog’s color.’ With the dress, Silva said, “because we’re not looking at it from the same point of view we can’t agree on a consensus, and it’s unsettling because it makes us question the reliability of our everyday assumptions.” Tweet from : Taylor Swift ✔ @taylorswift13 Follow I don’t understand this odd dress debate and I feel like it’s a trick somehow. I’m confused and scared. PS it’s OBVIOUSLY BLUE AND BLACK 9:14 PM – 26 Feb 2015 116,929 retweets and 157,416 favourites Via Slate  How viral was the Dress Debate? By some mixture of luck, psychological insight, and viral witchcraft, the dress above became #TheDress. According to a BuzzFeed rep, it “drew more visitors to our site at one time than ever before,” blazing new traffic records by the hour. By 9 p.m., it was the top trending topic on Twitter. At one point in the evening the number of simultaneous readers on BuzzFeed’s main article about the Dress had reached 670,000. So just how does The Dress stack up in the annals of virality? What other posts must this new prince of the Web unseat on its way to domination? For context, we rounded up a few of BuzzFeed’s most popular posts from the past few years:

*The chart above includes several memorable viral hits as well as BuzzFeed’s biggest blockbusters from 2010, 2011, 2012, 2013, 2014, and 2015. Chart designed by Natalie Matthews Ramo. What is Reality ? from Morpheus Optical Illusions




Seeing what is there – A Selective Focus Test

Some Creative Optical Billboards in Advertising Campaigns Print-Advertisements-17best-billboards-36 creative-billboarddrowned-kid-optical-illusion amazing-illusions-002Advertising-Genius-Creative-Billboards-From-Around-The-World-Panasonic-640x427




Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s