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the power of defence force recruitment ads as seen through Mazlow

The recruitment of defence force staff in the Army Navy & Airforce has always been a high priority for governments around the world. The campaigns they have used have been very effective and seen through the prism of Mazlow it is obvious that a life in the Military fulfils many defeciency needs from Security and Belonging up through Self Esteem & Self Acualisation ‘BE ALL YOU CAN BE’

From the US NAVY

 

From the AUSTRALIAN AIRFORCE

 

From the MEXICAN ARMY

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