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ways of seeing #2 in a hyper visual society the evolution of the eye is critical to media studies

Because we are a visually driven culture i think we should know something more about the evolution of the eye. We take seeing for granted but without our visual interpretation of the world our communication ability within it would be seriously limited.

Here is 3 brief videos on the development of the eye by evolutionary biologist Richard Dawkins

 

A short info promo about the workings of the eye by Bausch Lomb you can see where the advertising connection is here.

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